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By ScottOfford Posted by ScottOfford Blogging is a great way to get additional content into your website that both your visitors and the search engines will like. But there are a few things to keep in mind when starting this kind of content creation endeavor. Below, I explain how my internet marketing company does it more »

By Sean Work The world today is cluttered and busy. With millions of pages online, people have been forced to filter their content intake. They consume only the content that is relevant to them. The unfortunate bottom line is no one will read your great offer on your stunning landing page if it isn’t relevant. more »

By robinparallax Posted by robinparallax In this article, I’ll examine the art of thinking sideways for one of the slightly more tricky marketing clients I’ve worked with. I hope that this will provide an insight for fellow content marketers and SEOs in similar scenarios. It’s amazing what you end up finding online working in the more »

By Sean Work We live in an age of growth hacking and rock star startups taking the world by storm. As a result, many of us focus on new customer/user acquisition, even though it can cost 7x more than customer retention. While there’s nothing wrong with working hard to grow your customer base, it’s important more »

By Sean Work Today’s article is a guest post by David Cheng of ShareBloc. Maintaining a steady blog publishing routine is hard to do. At ShareBloc, we try to blog at least two times a week, either on our blog or syndicated elsewhere. We’re a small team so an aggressive schedule can be overwhelming. To more »

By KristinTynski Posted by KristinTynski As content marketers, we are tasked with an extremely complex objective: to create content that resonates with audiences, spurs action, and often can spread virally. In order to continue improving our craft, we spend a lot of time looking at what really works and are always striving to develop processes more »

By Zach Bulygo We’re pleased to announce a new integration with a tool called AB Tasty. As the name suggests, AB Tasty is an A/B testing tool. When you run an A/B test using AB Tasty, you’ll automatically be able to send your results to KISSmetrics. Conducting a test with AB Tasty is simple: Install more »

By Sean Work As the Android vs. iOS saga continues, most major apps establish their presence on both platforms. Many opt for iOS first, since there are only a few device models (as opposed to the ever-expanding portfolio of Android devices and manufacturers). Nevertheless, some have been swayed by the advantages of Android. Our friends more »

By Sherice Jacob One of the best ways to improve conversion rates is to identify and eliminate major stumbling blocks that are preventing your users from moving forward. Typically these are common issues like “Not Found / Out of Stock” errors, technical glitches, reducing clutter and removing distractions like third-party ads. But sometimes the gripes more »

By Carla_Dawson Posted by Carla_Dawson Parallax Scrolling is one of the latest trends in web design, yet most parallax scrolling websites are not SEO-friendly. I have observed this trend on sites like Awwwards, theFWA and many more. I have also observed that there are many articles that say parallax scrolling is not ideal for search more »